Whether your next vacation is a distant dream or you’re packing a suitcase right this minute – we’d like to share a few of our favorite travel apps to make your travels smoother and your smartphone smarter.
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Native advertising has become an indisputable force in strategic marketing. Why? Because today’s online consumers are ad-blind, which means you need to gain their attention in new and different ways.
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Did you hear that? It sounded like a muffled, grocery-store announcement. Clean up on aisle Internet. I repeat: Clean up on aisle Internet. And much like the sluggish teenager holding a wet mop, advertisers have been slow to the scene when creating better experiences for online users.
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We know that people’s attitudes about healthcare are changing. Slowly, but surely, they are transitioning away from being passive patients and evolving into far more engaged, better-informed healthcare consumers.
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“Medicare is for the poor. Medicaid is for the really poor.” During a recent series of Vimarc-conducted focus groups, dual-eligible recipients were asked if they understood the difference between Medicaid and Medicare. All but one participant shook their head. The lone answer? The quote above.
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